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Kaiser Kraft

The Challenge

KAISER + KRAFT is one of the leading suppliers of office, workshop and warehouse equipment in the world. It is represented by forty four subsidiaries in twenty seven countries throughout Europe, North America and Asia, and offers its customers a various product selection, a reliable quality and service, and a rapid delivery. KAISER + KRAFT China and KAISER + KRAFT Japan entrust Bysoft China to deploy a wholly new online E-Commerce system, to help them to develop their business in Asia-Pacific area. This project plans to implement servers in Hong Kong, China Mainland, and Japan, which demands a rigorous level of data synchronization and data security.

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The Solution

Bysoft China introduces the idea of applying three separate Magento Enterprise Edition systems into each server, implements data synchronization among different servers using Magento API and the security assurance using the Staging feature of Magento Enterprise Edition.

Bysoft’s work consisted in:

Multi-website structure and multi-backend management access

This multi-website structure allows KAISER + KRAFT China and KAISER + KRAFT Japan to share a common backend of the website. Magento Enterprise Edition also allows different administrators to manage data on Chinese and Japanese websites respectively. Sharing data between different websites significantly reduces the costs of managing products and saves human resources.

Independent product category theme

Each main product category of the website owns its unique theme design. The color theme corresponds to the printed KAISER + KRAFT product catalog. This highly increases the user experience of the website, and allows the original users to accommodate to the new website.

Newly developed grouped product structure

Bysoft China developed a brand new Grouped Product structure, which allows the administrator to easily and rapidly create and manage multiple sub-products of a parent product. Although each sub-product has several dozens of product attributes, there is no need to repeatedly create these data one by one. The product detail page on the frontend clearly shows these sub-product properties in tables, allowing the users to intuitively learn about each sub-product and to purchase what they wish.

Improved search engine and filter features

When inputting a specific SKU, we are directly redirected to the detailed product page. When inputting a category name, we are redirected to that specific product category presentation page. The multi-option filter in the product category page is intuitive and easy to use. The administrator can easily define which property to use in the filter, and the display order in the frontend.

Rapid order process

By only inputting a SKU product code of six digits, the user can directly add the product into the shopping cart. Bysoft China enables the customer to provide a customized product order form, supporting the input of multiple SKU at one time, and add them directly into the shopping cart.

Website localization

Bysoft China provides website localization according to the different habits of Chinese and Japanese users, the address formats, the currency display methods and the customer titles. Bysoft China also adds the company transaction information form in the shopping process of the Chinese website.

Data Import of Product Information

KAISER + KRAFT has over one hundred product catalogs, more than ten thousand product information and over several dozen of thousands of product properties and images. Bysoft China develops a complete and reliable data import module which significantly saves time of entering product information.

Integration with AS400 ERP

Bysoft China develops a backend tool allowing the administrator to synchronize the product price data with the information on KAISER + KRAFT’s AS400 ERP system. Chinese and Japanese systems can automatically synchronize product inventory and other information with the ERP system.

The Results

The project management team of Bysoft China conceives and recommends a reliable and effective development solution, based on the customer’s business objectives. Ensuring an outstanding project quality, Bysoft China achieves each delivery milestone on time.

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